Onward

How Starbucks Fought for Its Life Without Losing Its Soul
Title rated 3.65 out of 5 stars, based on 80 ratings
Current format, Book, 2011, Available now.
Current format, Book, 2011, Available now. Offered in 0 more formats
In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision
to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore…

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