Pricing Strategies for Small Business

Pricing Strategies for Small Business

Book - 2008
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Small business owners are frequently faced with challenging pricing dilemmas. Should you give Bob a better deal than Joe? Should you jack up your prices in one big jump, or frequently in smaller increments? If you raise prices by $1.00, will you make more money, or will you lose money because customers will go elsewhere? Pricing can make or break a small business. Learn how to choose a price strategy for your product or service so you get the best results for your business.
Publisher: North Vancouver, B.C. : International Self-Counsel Press, c2008
ISBN: 9781551807973
Branch Call Number: 658.816 GRE
Characteristics: xvii, 198 p. :,ill. ;,25 cm


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