Franchising for DummiesBook - 2000
Whether you're a novice or an expert in the business of franchising, Franchising For Dummies is the perfect book for you. If you're a prospective franchisee, you can find out what to look for in a great franchisor. If you're an existing franchisee, you can take a peek at what great franchisors are providing their franchisees. This easy-to-understand guide is also for you if:You're a business owner trying to determine whether franchising is the right growth strategy for your company You're an experienced franchisor looking to pick up new tricks on how to improve your franchise system
From finding the right franchisor to setting up a smooth-running operation, Franchising For Dummies walks you through the sometimes bewildering choices of franchising, and clearly shows you step-by-step- how to succeed. You'll also discover how to:Understand the latest legal issues Find an ideal location Manage daily operations Attract and keep customers Hire, fire, and train staff Work with your franchisor and fellow franchisees Expand your franchise Franchise your own small business No matter what aspect of franchising interests you, you must still be familiar with the process of evaluating, buying, running, and selling a franchise. Franchising For Dummies will help you deal with these key elements and show you how to make the most of your investment of time and money in this area.